Another barcode like techno….
February 2nd, 2006
ColorZip , is a new code reading technology. The novelty of this one is that it’s color based. Some interesting use is the ability to use it to capture such code from a TV screen….
Viewers will be able to simply point their camera phones at the screen to capture the codes and get directed to Internet sites where they can purchase goods or learn more about the programs they are watching. Content can be delivered as video, photos, music, text or a link to a website that automatically opens.
I’ve also discovered this nice blog genrally speaking about advertising MIT Advertising Lab.A lot of very interestnig info about new kind of advertising, not linked only to mobile. Check the entry about rethinking ads on plastic bags:
Entry Filed under: Wireless
1 Comment Add your own
1. Wendong | February 3rd, 2006 at 3:57 am
I saw this company in the BREW conference last year. And I have a few more listed here
Semacode, ShotCode, ColorCode and QR Code
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